Friday, March 28, 2008

Playing with Behaviors of Everyday Life

Four of us had a mirror in our hand and we had to go outside to do this outdoor-activity as we were instructed to find a partner, stand back-to-back so that we are able to see the eyes and mouth of our partner then try to imitate them. I ended up partnering with Richard, we walked away from each other until I hit the wall and couldn't take anymore further steps. My partner was taller than me so that all I could see were just his eyes and half of his nose. It was hard to assume whether he did change his expression of face, trying to imitate or not. This activity was fun but still, I couldn't even see if my partner was having fun.

Symbols, Signs, Logos



We face symbols, signs, or logos in our everyday's life. Nike with the swoosh logo, McDonald's with the big M, Macintosh with the apple logo, etc. In the world of advertising the marketing and the creative department team up together to make a logo which more than just a logo that people would remember the color, just an easy recognizable shape but, logos that should build an image and sharing their messages. To make those kind of logos takes not a short period of time but take years to build that. McDonald's logo for example, if they make an advertising without any pictures of food, typeface or slogan but with the big yellow 'M' people would know that is the logo for mcDonald's. Because people have been raised with the big 'M' sign on their top of the head for more than 53 years (mcDonald's was built in 1955 first in Des Plaines, Illinois) and they hadn't been changing their logo since they first start.

Compare the Formal Analysis On Duchamp's

Friday, March 7, 2008

Pattern Repetition



Islamic calligraphy or repetitive pattern that is often seen in a Mosque is quite a common thing in the country where I grew up. Most houses in Indonesia have one or more Islamic calligraphy, given the fact that the dominant religion in Indonesia is Islam. Usually, an Islamic art contains three elements that symbolize the Holiness of Allah, the Holy God. The writing technique or the typography, known as calligraphy, is usually done in Arabic, because it's taken from Al-Quran, which is written exclusively in Arabic. In terms of pattern repetition, they use a geometrical design that uses a number of geometric shapes such as squares, which is identical with experience in heaven. The stars are also frequently used to symbolize equal radiation in all directions from a central point. Another signs that are often used is the Crescent and Start, which is usually located on tope of a Mosque's dome.

Comments on Joseph's Composition

On Joseph's 'Box Of Color' I can easily tell the scale of the color values between one with other shape, because that is how the color contrast with each other. There are two things that seems odd though, The first one is the white tones which are the negative space all covered with lines. and the second thing is the 'floating' shapes aren't connected to one another. I think this piece of work is almost perfect.